…XYZ Service areas

Our team consists of senior professionals with many years of experience in disciplines ranging from product design, human centred design, innovation management systems, design thinking, IP protection and project commercialisation.

We assist clients across their entire product or service development lifecycle.

Innovation centre

We are experts in the process of innovation, irrespective of the context in which it needs to happen.

Our team has years of experience managing complex innovation programs in various countries and industries – NGO’s, Banking, Mining, Energy, Telecoms, Mobile, Transport and Media.

Our team assists clients to innovate the new services they need to expand and grow.

We are driven by the belief that Innovation is only successful once ideas are implemented with successful results.

Design centre

Our design process is holistic inasmuch as it incorporates brand, 3D design and manufacturing principles at all stages of the development process. Where desired, it may include the design of the packaging as well.

Our detailed knowledge of materials, finishes, prototyping, manufacturing processes and tolerances, ensures that optimal material choices are made for each product.

This ensures our products progress beyond conceptual models and have a high success rate in the intended market.

Manufacturing centre

We have built up relationships with toolmakers, material suppliers and convertors over more than a decade.

We have an intimate understanding of the various manufacturing processes for low and high volume production, and tailor make a management technique for each subcontractor.

As the last link in the design process, our quality standards ensure that the manufacturing element is properly strategized and de-risked throughout the design process.

Service design

Our service design business helps our clients to re-imagine their approach to service delivery, and creates innovative new experiences based on a detailed understanding of the needs, desires and behaviour of customers and users.

Using creative design principles, the service or experience is designed from the perspective of the user (be it a customer or employee) as opposed to the perspective of the service provider. In this process, designers will use very similar thought processes and innovative methods in designing a service or experience, that they would use in turning an invention into a physical product.

Foreign business centre

Many of our clients have first world products which they wish to launch into an African consumer base. Often these products cannot be launched in the same form or packaging as they are in Europe, Asia or the USA and need to be adapted in order to do well in these markets.

We use our African based research capability combined with our product design expertise to change products based on the needs of the African consumer. We have the ability to test these prototypes on African consumers.

Packaging centre

Packaging design is a design exercise in its own right and not an add-on to the product which it encloses. Similar to the product, packaging design needs to conform to critical environmental constraints, while also conveying product information. Packaging design is critical to the marketing of the product and brand building of the company, being invariably their first contact point with the market. The user experience and performance of the packaging are therefore important.